I just returned from visiting the Palo Alto, CA headquarters of Nanosys (full disclosure: my venture firm Lux Capital is an equity investor). It was an eye-opener. Here’s what you need to know:

What does Nanosys do? If you don’thave a flat-screen TV, this will amaze you. If you already have a flat-screen TV this will make you jealous. Nanosys created a quantum dot technology (size-controlled nanocrystals) that creates a visual experience that is truer to reality by enabling LCDs to display about 50% more color than they can today. This means richer, more viscerally alive reds, a deeper palette of greens (the color the human eye literally sees more than any other color) and vivid blues. Browsing through the photos on your tablet is now more like holding a stack of high quality, professional prints in your hand and watching a movie on the big screen in your living room is more akin to attending a private screening at James Cameron’s studio.