Posts tagged color
Color, emotion and crowdsourcing?

Color is perhaps the most powerful tool that designers have to express emotion.

This is in part because colors and emotions have strong connections for all of us. Based on shared experiences, we’re all intuitively familiar with the association between the red glow of a fire and the feeling of “heat” or “danger.” Artists have long relied on these basic color associations to make us feel a variety of emotions in response to their work. Filmmakers, for example, know that adding a blue-ish tinge to a wintery scene can convey to their audience a sense of the icy temperatures that their characters must be experiencing (see: Fargo).

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Color of the year for 2013 falls outside sRGB gamut

Pantone recently announced their color of the year for 2013, a deep shade of emerald green that they call “Emerald 17-5641.” It’s a great color but there’s a catch- most displays cannot accurately show it.

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